The Truth Behind Misconceptions on Generic Medicine

When it comes to therapeutics, Filipinos have many misconceptions surrounding generic medicines. According to a survey, more than 70% of Filipino respondents prefer branded medicines while only 15% prefer generic drugs. This study also found that only 7% of the participants know the correct definition of “generic drug” and almost half or 48% believe that generic medicines are less effective than branded medicines.

A homegrown heritage brand and a pioneer in the generics industry, RHEA Generics’ goal has been to empower Filipinos to prioritize their health and wellness within their means. Furthermore, the company advocates the use of relatively affordable medicines that could help Filipinos prevent illnesses or boost their immunity as much as branded medicines could.

With this, here are some of the top misconceptions about generic medicines debunked by RHEA Generics:

THE MYTH: Generic medicines are not as effective as branded medicine

The TRUTH: Generic medicines are as effective as branded medicines because both use the same active ingredient. The Philippine Law on Generics also known as the Generics Acts of 1988 defines active ingredients as the chemical component of medicines that is responsible for the therapeutic effect of any pharmaceutical product thus, emphasizing that the composition of both generic and branded products are equally potent and efficient.

THE MYTH: Generic Medicines are not safe

The TRUTH: Through the Food and Drug Administration (FDA), all medicines, whether it is branded or generic, go through a series of inspections and approval processes, usually taking around 60 days up to six months, to assure that these drugs are safe and of the highest quality.

Likewise, the FDA regularly ensures that pharmaceutical products and establishments in the market comply with high-quality standards with good manufacturing practices. Through the post-marketing surveillance, FDA inspects drug establishments verifying that all products are FDA-registered and safe for consumption.

As a trusted Filipino medicine brand, RHEA Generics also goes through the same rigorous process to assure that all medicines distributed are safe and of world-class quality.

THE MYTH: Generic Medicines are sold at a low price because it is low-quality

The TRUTH: Generic medicines are cheaper since these drugs are distributed without patent protection making them much cheaper than branded medicines. Patent protection provides an exclusive right for the distribution of a certain product. This simply means that generic drugs are based on a developed branded medicine whose patent protection rights have expired thus, cutting a huge cost in developing and marketing new medicines.

In a report by the Department of Health, it was revealed that 99% of Filipinos refuse to buy their prescription medicines because of their expensive price with 71% allotting less than P1,000 for their monthly medical supplies.

With the goal to help Filipinos attain affordable healthcare, RHEA Generics provides world-class quality and safe health products. 

RHEA Generics has partnered with some of the world’s best pharmaceutical companies like Pfizer, Viatris, Sanofi, GSK, Otsuka, Merck, Fresenius Kabi, AstraZeneca, OEP, Lundbeck and Boehringer Ingelheim to assure world-class-quality medical products for every Filipino.

There are many other misconceptions about generic medicines that we still believe today but we definitely can’t risk our health because of it. When in doubt, we encourage you to seek medical professional health to ensure proper diagnosis and medication.

To know more and purchase RHEA Generics medicines, visit the nearest Mercury Drug store near you.

Rex Education’s ‘Bawat Paaralan Edukampyon Continuum’ recognized at UNODC Conference as an exemplary school-community-family program for strengthening drug-abuse prevention

During the United Nations Office on Drugs and Crime (UNODC) Conference recently, at Novotel Manila, Quezon City, Rex Education bared its ‘Bawat Paaralan Edukampyon (BPE) Continuum’ for strengthening drug-abuse prevention.

UNODC’s Conference gathered organizations, policymakers, and prevention implementers for discussions on addressing drug-related problems in the country. Under the theme “Prevention Digest: Strengthening the prevention strategy and family-based initiatives in the Philippines”, UNODC encouraged individuals and groups to share drug-abuse prevention responses that are health-centered and based on family intervention. The agenda tackled the healthcare system, evidence-based programs, and Philippine experiences in family-centered interventions.

During the 3rd day of the event, REX was among the government and non-government organizations who shared their experiences with prevention programming, as well as the impact and influence of these initiatives.

Taking a whole school approach to reform initiatives

BPE officially launched during the January 2021 Annual Educators' Congress, where 400 private and public schools expressed interest and intent in pilot implementing the framework.

In March 2021, pilot implementation for BPE began with 13 schools completing one implementation cycle. These schools were Marantha Christian Academy, St. Edward School, Canossa Academy Calamba, Ednas School, Cherished Moments School, Colegio de Santa Rita de San Carlos, Inc., Cabulay High School, San Andres Elementary School, Divisoria High School, Rosario National High School, Sagana National High School, Patul National High School, and Sinili Integrated School.

REX gave life to the portmanteau ‘Edukampyon’, a combination of the words edukasyon (education) and kampyon (champion) to mean champions of education. The BPE program is grounded in the Edukampyon advocacy: To engage duty-bearers and build their capacities for respecting, protecting, and fulfilling the right to quality education.

Pursuant to BEDP 2030, REX advocates a whole-school approach that entails the collaboration of all members in a school community. The whole school approach recognizes that the informal curriculum is just as valuable as the formal one, highlighting the importance of providing learners with inclusive and safe environments beyond the classroom. This framework is meant to advance agendas on global education and reform initiatives such as health awareness, eradication of violence, and drug abuse prevention.

The whole school approach also comes into play in promoting the six facets of the Filipino whole learner. REX has identified various indicators that should ensure a Filipino learner is healthy, safe, engaged, supported, challenged, and values-oriented. Across these indicators, there is a common theme that encourages school culture and leadership to promote learners' physical and mental health, implement policies relevant to civic participation, and equip students with the essential competencies for lifelong learning. Families and communities are recognized as a major part of this advocacy, as the success of a child's education largely relies on the effective collaboration of stakeholders advocating for every learner's well-being.

Bawat Paaralan Edukampyon in support of UNODC standards

Based on the standards of UNODC, drug abuse prevention is a significant motivator for children, young adults, and adults to contribute positively in their families, schools, workplaces, and communities. Drug-abuse prevention at the school level focuses on the health and safety of children and youth, in a bid to encourage self-actualization that can lead to the realization of their full potential, prompting them to become productive members of society.

UNODC has found that developing a student's personal and social skills can prevent drug use and alcohol abuse. For children aged 10 and below, programs centered on improving resistance skills and self-control have been shown to reduce general problem behaviors in and out of the classroom. Several other factors can also influence the discouragement of substance abuse, such as students' academic performance, commitment to school, and social opportunities.

To achieve these benchmarks, REX designed BPE as a three-tier implementation framework that will allow schools to conduct systematic assessments of their progress in the UNODC's domains. BPE encourages schools to work with their stakeholders, students, parents, and community members in the planning and implementation of activities and interventions that are relevant to UNODC's standards.

Bawat Paaralan Edukampyon is an exemplary school-community-family program for drug abuse prevention

The BPE's pilot implementation allowed learners to learn about drug abuse prevention through the collaborative efforts of their teachers, administrators, parents, and other stakeholders. In particular, parents reported feeling more engaged and knowledgeable of their children's school activities and priorities after participating in the BPE process.

The participating schools showed significant levels of involvement and support, having developed an appreciation for the BPE framework. REX intends to leverage this support in fine-tuning effective BPE advocacies, communications, and education initiatives for more schools across the nation.

In doing so, REX was able to complement UNODC's standards on drug-use prevention. Placing value in the partnership, emphasizing the importance of effective parenting, and delivering evidence-based prevention strategies proved to be the pillars that drove the success of BPE's initial launch. REX is committed to pushing BPE at a wider scale, in a bid to ensure children and youth become invulnerable and more resilient to drug use.