BDO, voted by Filipino consumers in Reader’s Digest Trust Brands Awards

FILIPINO consumers have once again voted for BDO Unibank as a brand they trust, according to the results of Reader’s Digest Asia’s survey on most trusted brands. 

This vote of confidence led to BDO receiving Platinum Trusted Brand Awards in the Bank and Credit Card Issuing Bank categories, and Gold Trusted Brand Awards in the Personal/Consumer Loan and Investment Fund Company categories—all for the 2nd straight year—during Reader’s Digest Philippines Trusted Brands Awards 2021.

Platinum Trusted Brand Awards are given to top-performing brands that achieve the highest score in their categories, while Gold Trusted Brand Awards are presented to brands that score substantially higher than their closest competitor. 

All awardees have been voted by regular consumers from the Philippines, Singapore, Malaysia, Hong Kong, and Taiwan. Reader’s Digest Asia tapped market research company Catalyst Research to get more than 8,000 respondents to name the brands they trust the most across 50 product and service categories, and rate their trustworthiness and credibility, quality, value, understanding of customer needs, innovation, and social responsibility.

“For the brands themselves, trust matters when it comes to weathering a crisis, and ultimately, trust is built on the traditional foundations of quality, consistency, honesty, and delivering on your promises,” said Reader’s Digest Asia editor in chief Louise Waterson. “In terms of the current situation, with this pandemic, that also means getting proactive and reaching out to your customers like never before. It’s very much about maintaining a relationship with that particular individual.”

BDO has been consistently identified by Filipino consumers as a trusted brand since 2010 when it received Gold Trusted Brand Awards in the Bank and Credit Card Issuing Bank categories.

TRUSTED BY FILIPINOS. For the 2nd straight year, BDO Unibank won Platinum Trusted Brand Awards in the Bank and Credit Card Issuing Bank categories, and Gold Trusted Brand Awards in the Personal/Consumer Loan and Investment Fund Company categories in Reader’s Digest Philippines Trusted Brands Awards 2021. In photo is Rafael Ayuste Jr., BDO SVP & Head of Trust and Investments Group, who accepted the awards during the virtual ceremony. 

“Receiving these honors during unprecedented and challenging times is made even more meaningful,” said Rafael Ayuste Jr., BDO SVP & Head of Trust and Investments Group. “We are grateful to our valued customers for their unwavering trust and loyalty. Consumers can count on us that our We Find Ways’ service philosophy will remain constant and evident in the way we serve them by providing the best banking solutions to match their needs.”

Book Feature: Distorted Purposes + Exclusive Interview with Author Morgan Douglas

After reading Dan Brown's Deception Point, I fell in love with suspense thrillers and science fiction books. This is why we got excited to hear about the latest book, Distorted Purposes. 

This is about a sudden mass shapeshifting event that happened around the world. Where human beings were instantly transformed into indistinguishable blank figures.  The story starts by describing this phenomenon happening in the small fictional college town of Calbury, Pennsylvania. Where a group of individuals was spared this fate for reasons unknown to them as they set out to find answers to this problem. What Grace, Danny, Jacklyn, Henry, and Cam uncovered was a heinous plan devised by two government officials who finally brought everyone back to their regular selves after being discovered. Using the People Morphing Plan they extorted world leaders by the threat of changing them back into “bubble figures,” via an enhanced computer. The goal was to manipulate humankind into making positive strides in various human rights and other issues such as climate change. None of this could stop two thieves from stealing the blueprints to the technology though.

This thrilling book is the debut album of Author Morgan Douglas from Portland, Oregon. 

Today, we are blessed with this opportunity to have this exclusive interview with her. 

1. Can you share with us something about the book that isn't in the blurb?

The people who fall victim to the mass shapeshifting event are still sentient despite the fact that they are blank figures. They are able to communicate to others in their vicinity via electrical frequencies.

2. What inspired the idea for your latest book?

During my last year in college, I went to a class discussion after being up all night at the hospital. I was so tired that I am not sure if I just temporarily fell asleep or just daydreamed the image of a human-like figure emerging from the ground and sitting in a desk chair.

3. How long did it take you to complete the book?

It actually took me 2 years to finish writing the book.

4. What part of the book was most challenging to write and why?

I find the middle section of the book the most challenging to write because I had to reveal the reasoning behind this People Morphing Plan. Coming up with an explanation and providing the moving parts of this was the most time-consuming part.

5. What do you hope your readers take away from this book?

I hope my readers will find a sense of adventure and joy in reading a book with this bizarre concept.

6. If you’re planning a sequel or writing the next book, can you share a tiny bit about your plans for it?

I am currently working on a sequel. After one of the two thieves decides to take drastic measures to experiment with the technology blueprints that they stole and replicated. Manipulation of this device as a way to threaten to use it if their demands for money are not met does not work at first. They do however get the money they want but at the cost of starting a war.

7. Where can they buy your books or find out more about you?

Amazon: https://www.amazon.com/Distorted-Purposes-Morgan-Douglas/dp/B09G9LSKSB 

Apple Books: https://books.apple.com/us/book/id1585911880 

Barnes & Noble: https://www.barnesandnoble.com/w/distorted-purposes-morgan-douglas/1140163255 

Kobo: https://www.kobo.com/us/en/ebook/distorted-purposes

---------------------

Thank you, Author Morgan, for agreeing to this interview. We are happy to learn more about you and your book and we are looking forward to its sequel. 

--------------------------

We love supporting authors! Do you want your book to be featured? 

Here's how: https://www.mymetrolifestyle.com/p/do-you-want-to-promote-your-book.html